Charmlaces London was set up during the pandemic with an eco-friendly mission to preserve history and our planet by sourcing, rescuing, and selling on vintage silver charms from around the globe in the form of one-of-a-kind charm necklaces. From brand identity, photography and a Shopify shop to the packaging, social, and CRM, we successfully opened shop on June 1, 2020 (but sadly shut in February 2021 due to the lack of demand). This venture, albeit short, taught us many lessons which we've been able to carry on into our current careers and future projects.