Hi
hello
olá
I'm Betty
I’m a Senior Designer with a proven track record of architecting full-funnel digital experiences across TV, Web, Mobile for eCommerce, CRM, and Social. I bridge the gap between award-winning creative execution and technical feasibility, ensuring inclusive design at scale.
Some brands I've worked on
Q&A
Which project still lives rent-free in my head?
What’s my biggest 'UX non-negotiable'?
What does my 'deep work' soundtrack sound like?
What am I currently learning just for the fun of it?














