During the COVID-19 pandemic, Eve Sleep launched the “unwind with eve” series where they provided their customers with sleep tips, meditations and routine calculators; I was asked to communicate this series via an email launching their online routine calculator, one animated sponsored Facebook ad and a carousel promoting their “2-4-1 on all pillows”. As well as animating a Facebook ad, I decided to illustrate from scratch all three pillows and someone sitting on the bed meditating with the signature Eve Sleep sloth on the sweater.